Cable&Wireless, global telecommunications service provider, has launched its managed APM services — designed to give businesses the best possible performance from their IT network — a portfolio of services including Cisco Wide Area Application Services (WAAS).
 
APM is a proposition made up of visibility, optimisation, acceleration and application management modules. Deployed in stages, APM offers businesses a panoramic view of their IT infrastructure, including; how network performance is functioning, where problems lie and what changes can be made to improve network utilization.
 
A recent trial of the solution took place with one of the world's largest utility companies, resulting in an impressive 60 percent cost saving. The company found it was spending large amounts of money on high bandwidth upgrades.  To remedy this it deployed Cable&Wireless' acceleration services, resulting in significant savings.
 
Under the Cisco Managed Service Channel Partner (MSCP) programme, Cable&Wireless has recently been certified as a global channel partner, accredited with Cisco Powered Managed Services for WAAS. This provides the benchmark of managed service excellence for enterprises to help ensure that WAAS services are consistently monitored, maintained and supported proactively on a worldwide basis.
 
Businesses are becoming increasingly aware of the benefits of making the most of their IT infrastructures as leading analyst house, Gartner, reports: "Many enterprises experience performance issues with one or more applications. Often, enterprises lack skills to establish comprehensive solutions, and instead choose to deploy stand-alone "spot" solutions. However, many providers now offer comprehensive services for application networking and application performance management."
 
 "The global launch of Application Performance Management based on Cisco's industry-leading solutions for Wide Area Application Services, complements Cable&Wireless' existing portfolio of managed services. This is an excellent opportunity for Cable&Wireless and Cisco to focus on an expanding global market which is increasingly looking to managed services to play a critical and integral part of their business," comments Ross Fowler, VP, Service Provider - European Markets, Cisco.