Chinasourcing > Reserch > Glossary > Joint ventures
Joint ventures
[ Source:Chinasourcing  Date:2007-5-4  Font Size:

 

Also known as an alliance or partnership. A creation by two or more partners to leverage their unique capabilities to get to market and achieve change in a short time. Often the venture requires vertical or industry expertise and reach on the part of one partner and technical capabilities on the part of the other partner.

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