Financial Models

Pro forma financial statements are a chronic weakness of most business plans - even those done professionally. Each custom financial model developed by Chinasourcing meets all GAP standards while providing critical financial information in an easy to follow interactive format. Each model includes the following:

With Chinasourcing’s interactive financial modeling, a change in any of the detailed financial assumptions automatically repopulates the entire model. This is a very useful tool for financial modeling or "what if" analysis.

Market Assessment

One of the more difficult tasks facing any business plan writer is determining if there is a market or demand for their product or service. Complicating this task is the fact that investors will almost always insist on corroborating data and market research to support the entrepreneur’s market and financial projections. Without this supporting documentation, entrepreneurs very often face an uphill battle in justifying the basis and rationale for their projections.

Chinasourcing’s Market Assessment service is designed to answer these and many additional questions. We provide detailed information on the size and growth of the industry, opportunity analysis, key trends / drivers, major player components, segment analysis and market positioning (where do you fit). We can also help you identify potential strategic partners, distribution channel options, alliances, acquisitions, etc.

Marketing Plans

Having a great product aimed at a large and receptive market is only part of the equation. The next hurdle is how do you reach that market – efficiently and effectively? Aggressive revenue growth and accelerated market penetration requires a very clear understanding and utilization of multiple marketing channels, effective brand management and a strong and unrelenting focus on key message points. Having a clear and delineated marketing strategy that addresses each of these points is critically important to successful launch and will have a direct impact on your ability to achieve financial objectives.

Chinasourcing’s Marketing Plans are designed to maximize the results and impact of your sales and market budget. We will help you identify and articulate the best possible marketing and pricing strategies. We’ll help you determine how and where your website should be positioned. Does e-commerce make sense, should you advertise on the Internet, use search engine optimization, email promotions, affiliate programs, etc. How will you create brand equity. Should you use direct sales versus independent reps or distributors. Does licensing make sense. Are there international opportunities that should be addressed. All of these points and many more should be addressed in your marketing plan.

Business Plan Reviews

If you have already written a business plan and would like an objective third party critique, we can help. Chinasourcing offers a free business plan review service where we evaluate your plan and give you specific recommendations.

Entrepreneur Coaching

The list of questions facing startups can be overwhelming; our seasoned entrepreneurs will help you sort it all out.